NZXT has proven to be willing to adapt and innovate in the competitive DIY PC space, introducing their own software control suite (CAM) to control cooling and lighting effects in 2014, and this year launching their first motherboard. We have have seen CAM in action with products like the Kraken AiO liquid CPU coolers, which required the software to fully unlock their potential - both thermally and visually (RGB) speaking, and it's an integral part of the new H700i enclosure.
Any major computer upgrade generally requires a full software reinstall too. No so if you heed the advice in the guide to Upgrading a Motherboard without Reinstalling. PCSTATS Tips