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The purpose of the Tech Tour is to promote AMD products to resellers, and inform them of upcoming advancements & technologies.
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Hammer x86-64 & a Few Final Words
As we all know by now, there is a hammer processor planned for every sector
of the market; from notebooks, desktops, workstations to servers. Hammer is both a 32 bit
processor and a 64 bit processor which means that it can be used with both types of
software applications. Currently, there is no real
need for 64 bit apps, but this move is more for future
proofing. The Hammer processor has an integrated memory controller which runs at clock speed
as opposed to by the FSB.
AMD is also leading the way with their
HyperTransport. Since it's an open system, it allows for other manufacturers to adopt it
easily and modify it at will.
Final Words
AMD has
gone first class with their Tech Tour, they do
an excellent job in educating the retailers out there about their current and future
products. It's nice to see a manufacturer reach out to the people working in
computer stores who ultimately sell their goods and show them a good time as well. Listening
to most of the other people in the audience talk, I got the feeling that
most individuals were able to absorb all the information that was thrown around during the seminar.
The other manufacturers did a good job at telling the people
about their current and future products so there was something for
everyone.
There were a whole
slew of prizes given away during the seminar, notably an MSI nForce based motherboard,
Gigabyte 7VRXP, Gigabyte Radeon 8500, two Duron 1.3 GHz processors, an AthlonXP
2100+ and nine
AthlonXP 2000+'s. Of course, I wasn't one of the luckier ones ;-(
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