Asus use the Phoenix bios for all their motherboards and while it is not a "bad" BIOs, it's just a bit different from what we're used to. Asus include all the tweaks we have come to expect from a high performance motherboard.

Here we see that Asus bunches all the memory timings from CAS Latency, to FSB adjustments (up to 250 MHz FSB!), CPU voltage (maximum 1.85V), DIMM voltage (max 2.8V) and even the videocard settings like AGP Aperture size and Fast Writes.